RUCKER 4.0 NEW FEATURES
Tested & Proven
These aren't air brushed models, these are our friends whooping it on right out back behind HQ. Living the life.
Developing Rucker 4.0
The problem we’ve run into is happening on our own driveways. After you do your buy-in ruck, then push-ups, it’s time to take your ruck off and do flutter kicks. My friends lack discipline to control their gear (Chris, Matt — looking at you). You slam your Rucker on the concrete, and there’s a Ruck Plate in it. Of course you set it down, front panel first because that’s easier, and it’s concrete. So you have three zippers that will eventually get crushed, over time. Gravity + USA Cast Iron Ruck Plate + Concrete >> we can’t build better zippers to withstand this. Nobody can. Then you grab it again, and push it above your head and do your flutter kicks. With the Rucker 4.0, we’ve kept the main zip because it’s not under threat from the concrete, but we removed those internal zippers so there’s less to go wrong, or to fail. We put enormous pull tabs on the Velcro-closure interior pockets so you can work them even with gloves on, even when it’s cold out.
And we took a lesson from the Ruck Plate Carrier and beefed up the top padding of the interior Ruck Plate Pocket for when it’s time to do bear crawls or burpees and the ruck will naturally slide forward a bit on your back. More padding is a better solution.
We hope you enjoy the comfort this extra padding provides so you can find discomfort in other ways. And we hope the added resilience to your Rucker 4.0 by making it even more of a purpose-built tool keeps you in the fight for all the days, weeks, and months of every year for the rest of your life.