Do the workout. Earn the Patch.

GORUCK Tribe Membership

A collection of colorful embroidered patches and name tags displayed on a grey fabric board.

How It Works

What is Tribe?

GORUCK Tribe is a monthly framework for an active life. We provide the mission, the mindset, and the patch; you provide the work. Every month, we deliver a physical patch and workout challenge designed to get you outside and pushing your limits in the real world—whether you’re leading a crew of friends or testing your own resolve.

MONTHLY PATCH + WORKOUT // Earn a unique patch - delivered to your real world mailbox every month with a workout card you can hang on your fridge or in your garage.

FREE GORUCK SHIPPING // Free No-Rush Shipping on all GORUCK orders to any USA (lower 48) address.

Five people and two dogs exercising outside a house, with workout gear and an American flag visible.

EST. 2020

Tribe Origins

The idea for GORUCK Tribe was born in our driveway during the pandemic. We wanted a simple way to stay healthy and see our friends and to keep ourselves from going crazy. As it turns out, social fitness was vital for our physical and mental health, and we wanted to share this way of life with our 500+ Ruck Clubs and community of people all over the world.

Fifteen illustrated tarot cards, each with a Roman numeral and unique dark-themed symbol, on a black background.

Monthly Themes

New Workout. New Patch.

Each month has a unique theme and patch that's paired with a monthly workout challenge.

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The Tribe Membership features a fist clutching a lightning bolt, surrounded by Roman numerals MMX, X, VI, and -III on a black background.

Tribe Membership

Regular price $20.00
Regular price Sale price $20.00
The Tribe Membership features a fist clutching a lightning bolt, surrounded by Roman numerals MMX, X, VI, and -III on a black background.

Tribe Membership

Regular price $20.00
Regular price Sale price $20.00

Tribe Cadre, Trainers, and Fitness Experts

Tattoo artist wearing gloves and headlamp focuses on tattooing a client in a studio.

Roger Sparks

Force Recon Marine, Air Force PJ, Silver Star Recipient, tattoo artist in Eagle River, Alaska. Swift, Silent, Deadly.

Two people splash in a puddle, laughing, wearing backpacks and casual clothes. Black and white photo.

Emily McCarthy

Co-founder, GORUCK. CIA Case Officer. More poet than warrior

Man in a cap smiling, holding a can, standing in front of a jeep with trees in the background.

Jason Mccarthy

Founder, GORUCK, 10th Special Forces Group. The Originals.

Woman in sunglasses and athletic wear smiles and raises a peace sign in front of an American flag at an outdoor event.

Nichele Cihlar

Strength & Conditioning coach, weightlifter, and yoga instructor. Director of Training and your go-to for any questions regarding GORUCK programming and training.

A smiling person with a backpack hikes through tall grass on a sunny day.

Mike Roussell

Author, speaker and nutrition consultant, transforming complex nutritional concepts into practical nutritional habits.

A woman in sunglasses laughs while holding a dog outdoors, wearing a tank top and life vest.

Jaala Shaw

Director, GORUCK Tribe Kids. Public school teacher. CrossFit Seminar Staff. Dog whisperer.

A bearded man smiles while grilling burgers and sausages at an outdoor gathering with people in the background.

Mac McClain

Career Soldier, Gym Owner, CrossFit Seminar Staff and tender Warrior.

Overall rating: 4.670792 / 5 from 808 reviews.

AI Generated Review Summary

Tribe 'n Training offers a scalable daily workout program with a supportive community, high-quality gear, and a monthly patch challenge. Customers appreciate the design, quality, and the sense of belonging to a tribe. The workouts are praised for being effective and the best they have tried. Customer service is consistently excellent.

Summary topics

  • Design: 10%
  • Community: 7%
  • Product Quality: 10%
  • Monthly Challenge: 5%
  • Workout Effectiveness: 15%

Review topics: ["fit","weight","quality","issues","material","shipping","color","look","design","feel","improvement","value","customer service","equipment","stitching","pack","results","shape","style","move","benefit","price","work","support","service","patch","workout","program","tribe","app"].

Review highlights

  • "The patches are a cool motivator and I really love the challenges and daily workouts."Frederick L.
  • "Love the creative designs paired with great workout challenges!"Chris S.
  • "Solid info, easy app to use, great workouts"Shawn T.

Reviews

I enjoy everything about the Tribe program.

"Great patches, great program, love it. As a fat former EMS worker I find the rucking and workouts enjoyable and achievable. My first patch envelope showed up empty (someone forgot the patch). I emailed and it was sent promptly. These guys know customer service. Prices are spicy but so far everything I have purchased from them (GR2, Packable backpack, Basic ruck, Tribe) have been worth every penny."

James A. (5/5)

Very poor follow through

"Ordered in early/mid January with the description "order now to get your january workout before January is over!". Order didn't arrive until over half through February, also ordered a patch board/sheet to stick them to which never came, when I inquired about it I was told "it will ship later this year" whatever that means. . . no idea when that will arrive. It's now March 16th as I right this, over half through the month and I still haven't received March's workout. Overall poor customer service, zero communication, and not very good delivery on goods. Wouldn't recommend, specially for the price tag."

Devin S. (1/5)

el gran RUCKING GORUCK

"Es una excelente actividad, mantenerse en contacto con la naturaleza la tiempo en que se mejora la actitud fisica. mejora la salud fisica y mental. Morral peso y diverision, un reto para empoderar el exito personal"

MANUEL C. (5/5)

Good not Great

"I can't recommend at this time, the initial "free" month took over 2 months to arrive. I love the content and would subscribe but not if it's a virtual workout plan vs the physical card. Customer service was very easy to deal with when canceling but they need to reform a lot of things logistically to make this a worthwhile value."

Bryan K. (3/5)

Love Goruck

"Love Goruck. I have a couple pairs of shoes and a couple shirts, all of which are bullet-proof! I joined the Tribe, and I know changes are taking place behind-the-scenes, but some of the mailings are slow. I appreciate the online availability, but I am an old guy, (and after nearly 20 years in LE, including Patrol, Narcotics, SWAT over 25 years ago) hard copy stuff, patches, challenge coins, etc are kind of my jam. I will continue to purchase and use Goruck products, because they (and their mission) are awesome. I hope some logistical issues come together."

Mitch T. (4/5)

Great equipment. The monthly plan

"Great equipment. The monthly plan and goals are excellent and have really helped navigate the stuck feeling I had in a traditional workout plan."

Matthew S. (5/5)

Need some help verifying my

"Need some help verifying my membership status. I ordered a membership and it looks like I duplicated my order. I’ve sent a couple emails but no response."

Dan S. (2/5)

Solid community. The workouts are

"Solid community. The workouts are great and have options for each level!!!"

mark m. (5/5)

Love the Tribe membership. Super

"Love the Tribe membership. Super great products. The workouts are great and love the challenges. My ruck has over 1500km on it and it’s like new."

Greg S. (5/5)

Great Patch, late arrival

"Great patch! Arrived late in the month and with mission rules, but I did not feel like I would have enough time to accomplish."

Michael R. (4/5)

Q&A